The Big Apple leads the way –– SEPTEMBER 2022 Cannabinoid Monthly Playbook

New York takes strong steps forward, and this quote by Troy Datcher, CEO of The Parent Company, says it best-: “We appreciate that these first cannabis processors in New York will be providing mentorship to social equity applicants to enable broader participation in the state’s industry. However, as we’ve learned in California, it is critical that we create a policy environment that gives these businesses a chance to succeed.”

While this is a critical first step, it’s important to recognize that it’s not the only step needed. Given the current framework for how the industry operates, it’s extremely challenging for these businesses to get their feet off the ground. We must, as an industry, do more to help them. This is a good first step. Now let’s continue.

Editors’ Note: This is an excerpt from our Monthly Playbook. If you would like to read the full monthly playbook and join the thousands of others you can sign up below.

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